Mobile Marketing on Social Platforms

We all know how big social platforms are, but mobile-only continues to rise in popularity. Periscope, Snapchat, Instagram and others should be part of your mobile marketing strategy. Make sure to always monitor your social channels and tailoring your message accordingly.

Don’t post the same content at the same time across all platforms. This leads to message fatigue and is the quickest way to lose subscribers. Connect with your followers by posting in-the-moment pictures and video that reflects your brand philosophy, experiences and attitude.

Where is Digital Marketing going in the next 2-3 yrs?

What will digital marketing look like in 3 years - here's my humble opinion. Mobile will most certainly continue to grow exponentially. Straight mobile UI will be replaced by more intelligent responsive design. Website % will continue to become more visual based, you already see a huge increase in custom photography and serious photoshop work. Don't forget Video either - short creative visual messaging is where it's at!!! Content delivery for SEO value will be hard backlinks from Youtube and other A1 social platforms. Google and bing PPC will continue to reign supreme.

50% of Digital Marketers Say: Earned Media Will Deliver Best Returns in 2017

In a study done by Nielsen, 84% of consumers across the globe consider word-of-mouth recommendations from family and friends as the most trustworthy source of advertising. According to Randall Beard, Global Head of Advertiser Solutions at Nielsen:

Quantum's 5 Practices for Delivering Project Requirements

As project managers for a Dallas digital marketing and web development company, one of our functions here is to breakdown product requirements and translating them into a clear project plan. The trouble with this task occurs when requirements come in all different shapes and sizes and stages, some more difficult to understand than others. Since delivering clear product requirements saves time and money for our clients...